VARIED EXPERTISE AND IDEAS UNITED AROUND COMMON PURPOSE
July > august 2012 - Salomon - Graphic design - UX & UI design
PROFESSIONAL PROJECT WITH ANSSI MAKELA AND KEVIN LEVAIN
Presenting the entire project in a digital version as the user can visualize the concept of « Mountain collective »
in an interactive way to understand the link between creators and products.
TOOLS
One page and paralaxe website.
WE ARE A MOUNTAIN COLLECTIVE
SHAPERS ENGINEERS DEVELOPERS DESIGNERS ARTISTS SKIERS
A diverse group with varied expertise and ideas united around a common purpose.
Creative and passionate, we collaborate to evolve the sport and enable better skiing experiences.
BRANDING ZONE INSPIRING THE CUSTOMER WITH LINKS
TO BRAND VIDEOS, OR PICTURES ABOUT THE TRADE MARK.
Other highlight on main products of the brand
with a call to action leading to the product page.
CALL TO ACTION
Buttons follow guideline and they link to product pages.
First, products inspire the target, then it gets him to act like a consumer.
SPLITING AND ORGANIZATION OF THE WEBSITE’S CONTENT
STORY / GEAR
WIREFRAME HOMEPAGE
- Full page view with navigation on the right side.
- Possibilitiy to click on different links heading to several parts of the website.
- The content of the website is divided into two parts reachable through Story and Gear on the Homepage.