Hypersensitive, my brain generates creative ideas at the speed of light…
and my heart longs to apply these concepts to help individuals.

 

I’ve been a creative professional for 14 years, driven by a spontaneous and unique approach. Originality and depth are my core values.

Fascinated by visual harmony since childhood, art was my safe haven. Feeling a strong calling, I committed to applied arts at 15, merging artistic vision with tangible application. I thoroughly studied design across all fields (object, styling, space, graphics), alongside art history and free expression mediums.

After specializing in interactive graphic design, my professional path focused on experience design and art direction, to then deepen my expertise in branding. I am captivated by the power of imagery and narrative on the subconscious.

My diverse professional experiences allowed me to hone my creativity on singular projects, collaborating with talented individuals—teamwork and brainstorming are vital for effervescence and innovation.

Today, it’s crucial to capture attention and evoke meaningful emotions. I aim to develop projects that matter—not for sales, but to raise awareness—working alongside inspiring people, as exchange is our richest tool.

In our fast-evolving technological world, I believe it’s essential to return to the human core to foster genuine creativity. My future ambition is to inject life through personal imagination and help people develop their unique expression.

On a personal note, I’m passionate about human psychology, objects with history, unique locations, photography, deep conversations, and daily touches of originality. I might spend 20 minutes photographing a single door :)

My goal is to Unite Beauty and Meaning, finding the poetry in the everyday details by changing perspectives.

"Creative and naturally curious about everything related to human behavior and psychology,
I'm always looking for ways to apply this to the artistic field."

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"I am Involved when it comes to work in a team.
Pro-active, with the will and energy required I’m able to lead projects."

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"Passionate about my work, I constantly improve my knowledge.
I want to keep on working with differents profiles and learn even more."

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MY WORK EXPERIENCE

  • Art direction, Branding, UX design

    Art direction, Branding, UX design

    RTS, Radio Télévision Suisse - Geneva - Switzerland

    February 2016 > Now

    . Oversight of the visual identity and brand image management for the Play Suisse streaming platform.
    . Designing user experience and marketing communication elements.

  • Digital designer, UX design

    Digital designer, UX design

    QUECHUA, outdoor sports company - Passy

    September 2014 > December 2015

    . Conceiving users schemes and functional specifications
    . Assist Digital manager in evaluating objectives and developing creative strategy.
    . Create design of digitized images.

  • Digital designer

    Digital designer

    SALOMON, Outdoor sports Company - Annecy Design center

    August 2011 > August 2013 / Apprenticeship

    . Mountain Collective minisite conception.
    . Creation of logos for Salomon FreeskiTV & RunningTV 2013.
    . Concept of E-commerce and Marketing Newsletters.
    . Manage, design and follow up Advanced Product Pages.

    • EXPLORE MY EXPERIENCE